TAG HEUER x ALEC MONOPOLY LAUNCH EVENT

A private event at the TAG HEUER boutique in London was held to launch the limited edition Alec Monopoly timepiece. Each limited edition watch was sold with a very special box – gratified by Alec himself at the event. We designed and fabricated an easel style display featuring the boxes which Alec then spray painted during the event. As well as these unique boxes, each with a printed vinyl section of the main advertising campaign image – we produced back wall graphics, light box skin and cash desk wraps.